Estee Lauder
Estee
Lauder was born Josephine Esther
Mentzer, Estée Lauder was raised in Queens, New York, by her Hungarian mother,
Rose, and Czech father, Max. The name Estee was a variation of her
nickname, Esty. Her passion for beauty was sparked in high school when her
Hungarian uncle moved in with her extended family and began making luxurious
skin lotions in the kitchen, then in a laboratory with a powerful returned.
Estée learned not only how to make high-quality creams from her uncle, but also
how to apply them to the faces of women.
In late 1920s, Estee met Joseph Lauter. They got
married in 1930 and moved to Manhattan. Shortly
thereafter, the couple followed the surname lauder, correcting a misspelling
that dated again to when joseph's father emigrated from Austria to the united
states.
Success Story:
Estée
was given her to begin selling skincare and makeup in beauty salons,
demonstrating her merchandise to women even as they have been sitting beneath
hair dryers. In 1946 she and Joseph Lauder officially released the employer,
and a year later they were given their first major order: $800 worth of
merchandise from Saks fifth avenue. She believed that to make a sale, you had
to touch the customer, display the results on her face and provide an
explanation for the products.
Estée
Lauder was a pore and skincare pioneer. However, she additionally had a superb
fragrance “nose.” one in every of her earliest successes was youngsters-dew, a
mix of rose, jasmine, vetiver, and patchouli that could deliver her olfactory
repute.
Till
the 1950s, maximum women reserved fragrances for unique events. A woman would
watch for her husband to provide her fragrance on her birthday or anniversary.
Estée wanted to discover a way for women to shop for their own perfume, so in
1953 she created youngsters-dew, a bath oil that doubled as pores and skin
fragrance. This innovation took the cosmetics industry by storm, changing the
way perfume was sold and turning a small start-up into a multimillion-dollar
corporation
Estée
Lauder was a well-known American businesswoman. She was always up to date on
fashion trends, and she started her own label at a time when Givenchy, Chanel,
Dior, Balenciaga, and other designers were influencing the latest trends. She
adored New York City and was influenced by its smart, colorful, and fashionable
culture.
Awards:
As
a visionary businesswoman, Estee Lauder changed into venerated with many awards
during her career. Receiving the French legion of honor became one of the high
factors in her lifestyle. She supported numerous civic and cultural programs
and different charitable causes, inclusive of the healing of the palace of Versailles
and the construction of numerous playgrounds in the big apple town’s central
park.
The
simplest element greater critical to Estee than the enterprise turned into her
family, and she was pleased that her kids and grandchildren joined the circle
of relative's business. Estée retired in 1995 and passed away in 2004.
1. "No one ever became a success without taking chances… One must be able to recognize the moment and seize it without delay."
3. "Design is not just what it looks like and feels like. Design is how it works."
4. “There is not such thing as bad times, I kept telling myself. There is not such thing as bad business. Business is there if you go after it.”
5. “If you have a goal, if you want to be successful, if you really want to do it and become another Estée Lauder, you’ve got to work hard, you’ve got to stick to it and you’ve got to believe in what you’re doing.”
6. “When I thought I couldn’t go on, I forced myself to keep going. My success is based on persistence, not luck.”
7. “People do make their luck by daring to follow their instincts, taking risks and embracing every possibility.”
8. “I am a visceral person by nature. I act on instinct, quickly, without pondering possible disaster and without indulging in deep introspection."
9. “When you’re angry, never put it in writing. It’s like carving anger in stone. That makes implacable enemies.”
10. “Most good ideas sparkle in simplicity, so much so that everyone wonders why no one ever did that before.”
11. “Give credit where credit is due: simply said, if you want loyalty and best effort, you must be thoughtful.”
12. “Your face should look as if you cared, and your best friend is your mirror.”
13. “First comes the shy wish. Then you must have the heart to have the dream. Then, you work, and work.”
14. “If you put the product into the customer’s hands, it will speak for itself if it’s something of quality.”
15. “I believe that potential is unlimited – success depends on daring to act on dreams.”
16. “I worked every day from nine, when I arrived to polish my jars, to six in the evening. I never lunched.”
17. “Touch a face. Touch a hand. Say, ‘This is for you, this is what I want you to wear.’
18. “Learn to say no: … executives much learn to say no to inferior products and ideas; no to those who seem to be making a mistake.”
19. “Hire the best people: you can be the direct of the company but you can’t be there to direct all the time.”
21. “When a person with experience meets a person with money, pretty soon, the person with the experience will have the money and the person with the money will have the experience.”